For almost eight years, Google has been playing an adversarial role to Apple within the Smartphone marketplace. Google has always sought to match, if not outdo, everything Apple does with its latest iPhone offering. With its latest release, the Pixel, Google has raised the bar and produced a phone that has garnered considerable attention from the media. Why? Because the Pixel is the first phone produced entirely by Google, inside and out. Google did not partner with any manufacturers to produce the Pixel.
The big question on everyone's lips is, could the Pixel surpass the iPhone? Some say yes, others say no. This article on Forbes provides an interesting angle on the topic. What is certain is that the Pixel will pose a formidable threat to Apple's market position. The video below illustrates some of the features of the Pixel. Let's wait and see what happens. It could become enormously successful, or it may just be a fad. Time will tell.
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